Who we are

We're building Africa's trust layer.

Oja exists because 82 million informal workers deserve reliable work, and millions of families deserve reliable help.

Mission

Work flows when trust does.

Africa's informal services market is alive, large, and under-structured. A carpenter may be excellent, but still struggle to prove reputation in a new area. A mother may need help today, but hesitate to pay a stranger upfront.

Oja changes this. With WhatsApp as the interface, AI as the matchmaker, and blockchain as the record-keeper, we are building a marketplace where trust is built, recorded, and owned by the people who earn it.

93%

of Nigerian workers are in the informal sector

82M

informal workers in Nigeria alone

95%

of Nigerians use WhatsApp

8%

our commission rate, one of Africa's lowest

Our story

Built from real market conversations.

The company was not born from a whiteboard fantasy. It grew from months of listening to the people who hire and the people who work, then shaping a product around the friction they all kept describing.

  1. 2025

    The Idea

    Wazobia Technologies identified a simple problem hiding in plain sight: people could find help, but they could not reliably trust who showed up, what was agreed, or how payment would be protected.

  2. 2025

    The Research

    The team spent months interviewing providers and seekers across Lagos and Johannesburg. More than 200 conversations later, the pattern was obvious: trust, not supply, was the bottleneck.

  3. 2026 Q1

    Building Oja

    Development began on the Oja platform with Oja as the WhatsApp assistant, reputation as a durable record, and escrow as the safety net for both sides of the market.

  4. 2026 Q3

    Lagos Launch

    Oja begins with the first 1,000 users in Lagos and expands carefully from there, learning from real transactions instead of assumptions.

Team

Built by Africans, for Africa.

We are a team of engineers, designers, and operators who understand African markets because we live in them. Founding team details are coming soon.

Wazobia

Oja is a product of Wazobia Technologies.

Wazobia is building the Nexus MSP platform and a portfolio of African digital products. Oja is one of those products, shaped to solve trust in the informal services market.

Contact

Partner with us

We are open to strategic partnerships, market access support, and operators who want to help build safer livelihoods across Africa.

[email protected]

Values

The principles that shape the product.

Trust First

Every feature exists to help people decide with confidence and act with less risk.

African Context

We design for mobile-first, multilingual, trust-sensitive markets as they actually work.

Provider Dignity

Providers are professionals with skills, ratings, and reputations that deserve to compound.

Radical Transparency

Fees, ratings, disputes, and outcomes should be visible enough to build real trust.

Join us

Join us in building Africa's trust economy.